Matriarchy Report

Matriarchy Report

Share this post

Matriarchy Report
Matriarchy Report
Tradwife PR is peaking

Tradwife PR is peaking

Also: Nightbitch, child care dreams do come true, and Nicole Kidman's hair in the Weekly Roundup.

Lane Anderson's avatar
Lane Anderson
Dec 16, 2024
∙ Paid
25

Share this post

Matriarchy Report
Matriarchy Report
Tradwife PR is peaking
3
1
Share

Welcome to the Monday Roundup of things that we’ve loved lately. I’ve never been more grateful for women’s voices and feminist voices. Below are gems from the recent weeks.

Something we missed that you’ve loved lately? Tell us in the comments.


As a writing and journo prof, I have to say that rarely have I seen an analysis of the celebrity profile better than Sara Petersen’s take on the puff pieces that the NYT is churning out on celebrity tradwife Hannah Neeleman of Ballerina Farm fame.

Image from the New York Times. I chose this one because it includes the yellow Kitchen-Aid that is used to name drop Jennifer Garner in the piece (Garner apparently gifted said Kitchen-Aid).

The Neelemans hired a PR agency after their disastrous profile in the Times of London this summer, and the team is working overtime and earning their money. Is the mainstream press responding, post-election when women’s rights are about to be historically attacked in this country, with even a grain of skepticism?

Nope, they are pretty much unabashedly fangirling. Which tells us pretty clearly—buckle up, ladies! The mainstream press is not coming to defend you or your rights as we head into the next four years. (Is Ross Douthat running the whole place now?)

Upgrade to Paid

Give a gift subscription

Keep reading with a 7-day free trial

Subscribe to Matriarchy Report to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Lane Anderson and Allison Lichter
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share